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Large scale firms and organizations often have their in-house IT and software development departments, which usually cater to all their software development needs. They implement their own process structure to get softwares /applications developed in order to utilize and optimize resources for their business. Buy when it comes to small scale organizations, say a Hotel Group or a Grocery store chain, investing and employing a full fledged Development team to look after their software life cycles is not at all feasible. For them, investment in a Custom Software Development company is the answer for all their needs.